Version 2: May 2013
Data collectedIt is standard practice for webservers to collect data automatically about all requests for files (web pages, images, etc). Data gathered may include:
- your IP address;
- details about your web browser;
- details about the files requested;
- date and time of requests;
- for each file requested, the referring page, if any, from which you may have followed a hyperlink;
- search terms and search results;
- the domain from which your request originated;
- your username, if you have authenticated with the webserver;
- information that you provide in a Credit Application Form or by filling in forms on Our Site. This includes information provided at the time of registering to use Our Site, subscribing to any service offered by us (a "Service") posting material or requesting further services. We may also ask you for information when you report a problem with Our Site;
- if you contact us, we may keep a record of that correspondence;
- we may also ask you to complete surveys that we use for research purposes, although you do not have to respond to them;
- details of transactions you carry out through Our Site and of the fulfilment of your orders; and
- details of your visits to Our Site including, but not limited to, traffic data, location data, weblogs and other communication data, whether this is required for our own billing purposes or otherwise and the resources that you access.
All personal data is collected and stored in compliance with the Data Protection Act 1998 (the "Act").
IP addresses and cookiesCookies are small text files stored on your computer. They relate to a specific site and can be used to enhance that site's functionality and your interaction with it.
We may collect information about your computer, including where available your IP address, operating system and browser type, for system administration and to report aggregate information to our advertisers. This is statistical data about our users' browsing actions and patterns and does not identify any individual.
For the same reason, we may obtain information about your general internet usage by using a cookie file which is stored on the hard drive of your computer. Cookies contain information that is transferred to your computer's hard drive. They help us to improve Our Site and to deliver a better and more personalised service. They enable us to:
- estimate our audience size and usage pattern;
- store information about your preferences, and so allow us to customise Our Site according to your individual interests;
- speed up your searches; and
- recognise you when you return to Our Site.
Additional data for specialist applicationsSpecialist applications may also gather user data that is specific to their intended purpose, such as user identifiers, tracking information and user contributions.
Use of dataData relating to webserver requests is used for completion of the current activity (e.g. a request to view a web page) and are subsequently stored in log files, which are processed to provide statistical information about usage, load on servers, traffic patterns, troubleshooting, incident investigation, etc. Analysis of web usage may be used for:
- systems and performance monitoring;
- research; or
- marketing (e.g. analysis of demographic information and user behaviour).
All information you provide to us is stored on our secure servers. If we provide an application to enable any payment transaction then this will be encrypted using SSL technology or such advanced replacement technology as is reasonably available to us.
Where we have given you (or where you have chosen) a password which enables you to access certain parts of Our Site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.
Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to Our Site and any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.
Uses made of the informationWe use information held about you in the following ways:
- to ensure that content from Our Site is presented in the most effective manner for you and for your computer;
- to provide you with information, products or services that you request from us or which we feel may interest you, where you have consented to be contacted for such purposes;
- to carry out our obligations arising from any contracts entered into between you and us;
- to allow you to participate in interactive features of our service, when you choose to do so;
- to notify you about changes to our Service;
- to assess whether we are prepared to open a credit account facility for you with us; and
- for administration, marketing, risk assessment, analysing your purchasing preferences, statistical analysis and credit checking.
If you are an existing customer, we will only contact you by electronic means with information about goods and services similar to those which were the subject of a previous sale to you.
If you are a new customer, and where we permit selected third parties to use your data, we (or they) will contact you by electronic means only if you have consented to this.
If you do not want us to use your data in this way, or to pass your details on to third parties for marketing purposes, please tick the relevant box situated on the form on which we collect your data.
We do not disclose information about identifiable individuals to any third party but we may provide them with aggregate information about our users.
Disclosure and sharing of dataWe may disclose your personal information to any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries, as defined in section 1159 of the Companies Act 2006.
We may disclose your personal information to third parties:
- in the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets; or
- if Fargro Limited or substantially all of its assets are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets.
Personal data will not be passed on to third parties and will remain confidential, unless explicitly stated (e.g. if a web form is gathering data to be passed on to an external partner). The three exceptions to this are:
- log files and other data may be analysed by our external support providers when investigating faults and other technical issues relating to webserver performance;
- data entered by the user for any online ordering of goods and services will be passed to a credit card-processing partner, together with a unique transaction number when required for the purpose of processing online orders and payments. If collected, we may store such data in accordance with the Act, however we will not store details of your credit or debit card; and
- data may be passed to the police and other authorities where it is required in the investigation of illegal activities and security breaches.
Your rightsYou have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes or if we intend to disclose your information to any third party for such purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by contacting us at
Our Site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.